Bahrain Bay Case Study

1- The 4 main philosophy ideas that Bahrain talk? s tries to communicate consist in 1. Communicate a wide range of messages to the broadest range of audiences, much(prenominal) is the model of taking a risky marketing move to go to Cannes and de none themselves in that respect to a wide range of people. 2. Address ch whollyenges as they drive home themselves in the competitive market place, because they are starting a line of merchandise in a place where the economy is booming, so its a rattling lucrative place but risky as well. 3.Ensure that all marketing messages conform to the highest possible standards because they are looking for clients who are impulsive to pay what they ask for. In other words, they are looking stunned for clients who are not afraid to afford the costs of acquiring a new space in their terrains. 4. Support the brand name of Bahrain Bay as a vision of the business future for example dowry their surroundings to blossom in terms of economic success. 2 - In my prospect Bahrain? s Bay mission is to achieve a sustainable business, only to gain high profits from it to a real scoop market.Because acquiring one of those places is not for everyone. They manage to penetrate a very exclusive clientele which are able to afford the wanted price and they take on done it in such a successful way that there is still demand on this sort of landpieces. They have also shown disport in helping their surroundings. Maybe as a marketing system so that the place doesnt look dangerous nor looks that it is taking wages of the land without taking in consideration its original population.Therefore they have distinct to make a very important image move in helping the locals to get a better life by sponsoring the football team for example. 3- During the MIPIM they were able to get the attention of several investors and developers. They were able to take and embrace the same vision of the project with these investors and developers which were about 26,000 people in a new coming and diversifying economy that will adapt to the twenty-first century lifestyle. Due to its starting blossom economicaly speaking, Bahrain its a very juicy place for oversea inverstors. It has a lot of potential which has not fully been achieved. Right now this place is in a postion very desired for people wanting to invest lots of money expecting passing rewards from it. 5- Bahrain Bay is not the only project taking place in the region. Nowadays there are other major financial and moneymaking(prenominal) centers. Never the less we can not put aside the ample importance of Bahrain Bay to the place. There are also other projects such as B.Investment Wharf , Financial Harbor, B. City Center which including B. Bay work a high percentage of the countries growth. 6- Part of their new marketing program, consists in sponsoring the local Football team. This helps the local areas to start a new get in an economical level and in a social level. qualificati on the local economy increase might make the place more(prenominal) interesting for the tourists and further investors. They are also achieving with the newly founded foundations fighting penury and helping the locals in a positive way.