The Pringles history

The Pringles historyPringles historyPringles were invented and first sold in 1968 in October in USA, but they were not sold across the States till mid 1970s. According to the patent, the inventor of Pringles brand potato chips was reputed black lovage Liepa from Montgomery, Ohio. It is produced by the gild Procter Gamble. At the beginning the potato chips had the name of Pringles newfangled Potato Chips, but due to the entering national market it was changed. at a magazine the global brands of Pringles are available in more than 100 disparate countries all everywhere the world and they come in 45 flavours. before long the potato chip or crisps snack is produced in North the States in Jackson, Tennessee and also in Europe in Mechelen, Belgium. The name of Pringles was elect from a Cincinnati teleph unitary book. Pringle Avenue in Finneytown was available for trademark, and its pleasant run appealed to the brand (brand.http//www.uk.pg.com/products/products/pringles.html).Mar keting sidePringles is the biggest brand of Proctor Gamble earning over $1bn year in revenues. It is advertised in the United States, the United Kingdom, Australia and the republic of Ireland with the slogan Once you pop, you masst stop and elsewhere with the slogan Everything pops with Pringles. (http//en.wikipedia.org/wiki/Pringles). The potato chips of Pringles are famous of their variant and unusual packaging. It is a tubular tail end with a foil interior, and a resealable plastic lid it also has a famous logo, a stylized representation of a man with a large moustache and parted bangs. (http//www.spiritus-temporis.com/pringles/). All Pringles potato chips are make in the same size and jam-packed in a advise carefully, one on each not to be crushed uniform the chips in a bags. The way of this packaging was invented by Fredric J. Baur, who at that time worked for the Procter Gamble company in a research, development and quality bear department as an organic chemist and fo od storage technician. unalike ways of using Pringles blowwoodBecause of the cardboard tube packaging, the crisp box can be used like a great Wi-Fi antenna. In some cases it is also used as a storage box for small stuff or even for the clothes. For instance, the comedian Dilbert rolls his cloths in a Pringles box that later he could change at work or in the car. Sport large number can find it useful too, because the can is just the size of three tennis balls. Pringles cans are always colorful, evoke and different, so there are quite a lot of people just simply collecting them.FlavoursPringles are also unique of their wide-cut ranger of flavour and according to the countries needs and traditions, different flavours in different countries, limited market areasUnited StatesOriginalSour picking onionJalapeoPrints lily-white CheddarChili CheesePizza-liciousCheezumsRanch sorry CajunFiery HotBarbecueSalt VinegarReduced avoirdupois OriginalReduced plump down Sour slash onion pla ntFat Free OriginalFat Free Sour Cream OnionCurrent permanent European flavors (from the UK website)OriginalPaprikaSour Cream OnionSalt VinegarCheese OnionHot profaneTexas Barbecue SauceCheeseTomato Mozzarella debile OriginalLight Sour Cream OnionCurrent Japan flavors (from the Japan website) gently Salted FlavorSour Cream OnionFrench Consomm (new) uncomplete list of discontinued limited edition flavors Cheddar and Sour CreamChili CheeseCrunchy Dill (2005 flavor)Crushed PepperJalapeno hickory BBQSalt PepperSmokey BBQSouthwestern SalsaThai Sweet ChilliWisconsin White Cheddar(http//www.spiritus-temporis.com/pringles/)Moreover, there are few other varieties of this product such as Pringles Select, Pringles Light Aromas, Pringles Rice infusions and Fat Free Pringles. There are several sizes of cans of 23g, 50g, 80g, 100g, 145g, 150g, 155g, 160g, 163g, 181g and 230g.Interesting factsPringles are a marketing case write up in packaging innovation.In 1982 in a Pringles commercia l appeared one of the famous persons in the world Brad Pitt.Pringles cans inventor Fredric J. Baur was so purple of his creation that he requested his children to buried him in it. Baur passed on march 4, 2008 and his family put some of the ashes in a Pringles can, and the rest in a traditional urn.In the eyes of the High Court in capital of the United Kingdom Pringles snacks were adjudge to be not potato crips. As the consequence the company doesnt need to pay a value-added tax, what influence the price increase too.In 2007 Proctor Gamble start selling Pringles Minis. It was unusual for the Pringles fans, because new chips were packed in a small bag instead of tubular can. The blueprint of the chips was exactly the same, just smaller in size.